GOOGLE ADVERTISING in Kent, WA

The renowned search engine company Google offers its paid service, now known as Google Ads, to businesses seeking to improve online marketing tactics. It enables them to display advertisements on Google's search engine results page, targeting specific audiences with their products or services. JLT Web Design & Digital Marketing in Kent, WA, a notable Google Ads agency, is poised to assist businesses in fully utilizing this service. Our SEO specialists will provide guidance and support throughout the Google Ad services process.

This encompasses help with creating an account, designing campaigns, managing budgets, targeting networks, mobile devices, geography, and other technical aspects of the Google Advertising platform. Our team at JLT Web Design & Digital Marketing will ensure that companies make the most of this service by providing comprehensive guidance and handling the technical details, enabling your businesses to concentrate on your core operations.

Google, it’s a verb

According to SEO Leads, most internet searches currently involve local keywords. Specifically, 43% of all searches on the internet today involve a local keyword, indicating a trend towards increased localization in online searches.

This trend can be attributed to several factors, including the growing importance of local SEO, the increasing use of mobile devices for searches, and the rise of "near me" searches. 

As businesses become more aware of the importance of targeting local audiences, they increasingly incorporate local keywords into their online content and search engine optimization strategies.

According to the Google Mobile Movement Study, most consumers who search for a local business on a mobile device tend to call or visit that business within a day.  Specifically, the study found that 88% of consumers who search on their mobile devices for a local business end up contacting or visiting that business within 24 hours.

This statistic highlights mobile-friendly websites' importance and critical role in the customer journey. As more and more consumers use mobile devices to find and engage with local businesses, companies must ensure that their websites are optimized for mobile devices, making them user-friendly and easy to navigate. That is why it is important to do business with a trusted website design company.

Research conducted by The Kelsey Group and ConStat has revealed that an ever-growing number of households are turning to the internet to shop for products and services from local businesses. Specifically, the data indicate that approximately 70%  of households  now utilize the Internet when looking for nearby goods or services, marking a significant shift in how consumers engage with local businesses.

This trend can be attributed to several factors, including the increased accessibility and convenience of online shopping, the proliferation of mobile devices, and the rising prominence of local SEO. To remain competitive and meet the evolving needs of consumers, businesses must adapt to these changes and embrace online platforms as part of their marketing and sales strategies.

According to Resource.com, most search engine users believe local search results are more relevant than standard ones. 

Specifically, 61% of searchers  consider local results more pertinent and valuable than regular ones.

The growing preference for local search results among search engine users highlights the critical role that local SEO plays in the customer journey. By embracing this trend and investing in local search optimization, businesses can effectively engage with local audiences, increase their online presence, and thrive in the increasingly competitive digital landscape.

As the digital age continues to transform how we live, work and communicate, more Americans are turning to the internet and local search platforms as their primary source of information.  A study conducted by comScore  revealed that 54% of Americans  have replaced phone books with online search platforms, a significant shift in how consumers engage with local businesses.

The shift towards using the internet and local search engines instead of phone books underscores the critical role that online platforms play in the customer journey. By embracing this trend and investing in local SEO and other online marketing strategies, businesses can thrive in the rapidly evolving digital landscape and effectively engage with local audiences to drive growth and success.

According to SEO Leads, many searches involve local keywords that result in a phone call or a visit to the physical location.  Specifically, the data suggest that approximately  86%  of searches involving local keywords result in a conversion, whether a phone call or a visit to the business's physical location.

The high conversion rate suggests local search engine optimization can significantly impact a business's bottom line. By appearing at the top of local search results and providing detailed information about their location, hours, and other pertinent details, companies can significantly increase their visibility to potential customers. This, in turn, can drive more online and offline traffic, leading to increased sales and profits.

Google Advertising: Your Digital Solutions

Our Google Advertising Packages 

Leverage our expert team for your Google Advertising needs. We collaborate with you to define your goals, targeting key aspects such as keywords, services, and geographic and demographic targeting. Our comprehensive service includes monthly results reporting and strategy adjustments to maximize your Google Advertising investments. Choose from a range of packages tailored to your budget, with a minimum three-month commitment.